There will be a demo of a new database, Mergent Horizon, today at 12:30 in Room 135. Please join us.
Mergent Horizon maps companies to their core products to answer the question: Where does the revenue come from? It captures the companies' relationship and exposure to their suppliers, partners, customers and competitors.
With Mergent Horizon you can:
Analyze a company's business at the product level
Find competitors by product or tradename
Identify competitors using a 360 degree view (Who they name; Who names them)
Identify a company's customers, suppliers and strategic partners (and their relative revenues)
Screen companies based on financial variables
Create custom reports on Companies or a Competitor Profile.
Run a Mergers & Acquisitions Scenario Report
See the FDA Approval Decisions pipeline for a company
Mergent Horizon covers all companies actively traded on the NYSE, AMEX and NASDAQ exchanges including ADRs.
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Sounds like a useful database. What specifically can we do in Mergent Horizon that we can't do in any other database? What is the unique content here? It seems like some of this info can be found in other sources, too:
- screen companies using financial variables (Factiva, Mergent Online, D&B $Million Database, etc.)
- create custom reports on companies (Factiva)
The other items specified in this post, are these ones that indicate the unique content?
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